Wired. If You Love That Font So Much, Why Don’t You Date It? (Archive)

One graphic designer believes typography can change the way we experience the world. Sarah Hyndman interviewed for Wired magazine, 2015

Published in Wired, written by Liz Stinson, September 2015

Then One/WIRED

If I were going to date a typeface, it would probably be something like Franklin Gothic bold condensed. The font is undeniably masculine—sans-serif, solid, reliable. If it were a human, it’d be the type of guy who would fix my broken sink and play football in the backyard on Thanksg…