Book. Why Fonts Matter. A bestselling book by Sarah Hyndman

Published by Penguin/Random House, 2016

Why Fonts Matter began life as a self-published book called The Type Taster. I’d been investigating and researching for a couple of years but the book I wanted to read didn’t exist.

I set up Type Tasting in 2013. I reached a point where I wanted to share the insights and ideas I’d been gathering for two years. The publishers I approached initially weren…