AIGA Eye on Design. The World’s Most Expensive-looking Font Might Surprise You (Archive)
Sarah Hyndman interviewed for AIGA Eye on Design, October 2015
Published in AIGA Eye on Design, written by Madeleine Morley, October 2015
When you hear the word “luxury,” it’s easy to conjure up the colors gold, silver, and velvety purple; yet when it comes to typography, what we associate with wealth is less clear-cut. For the ancient Greeks, rare and precious purple ink came from sea snails found deep in the ocean…